Friday, February 24, 2012

When to Share Sensitive Information with Your Team



Being the boss means you are often privy to information that your team isn't. You may learn that a major client is unhappy with your service, or that senior leaders are considering outsourcing your team's work. At these moments, it's easy to feel stuck between your bosses and the people you manage. Do you share the information? Or do you protect your employees from it? Whatever the news, it's up to you to decide whether, when, and how to tell your team.
What the Experts Say
There are of course times when you are not allowed to share the news — your company has been acquired but the deal is not finished, or someone on your team is being let go. But there are a whole host of instances when it is up to you. At those times, you're likely to feel pressure from one side or another. "It's very rare people don't want to know the news even if it's bad," says Michael Useem, the William and Jacalyn Egan Professor of Management at the Wharton School and author of "Four Lessons in Adaptive Leadership." But it's important to assess each situation individually and to remember it's not your job to coddle employees. "We're not their parents, we're their bosses," says Linda Hill, the Wallace Brett Donham Professor of Business Administration at Harvard Business School and coauthor of Being the Boss: The 3 Imperatives for Becoming a Great Leader. Telling or not depends on the situation, but these guidelines can help you make the decision.
Know your natural tendency
When it comes to privacy, we all have a preferred approach in our personal lives. Some tend to keep things quiet, while others are more of an open book. In your role as a manager, though, neither end of the spectrum is ideal. "If you're too private and people aren't getting the information they need to do their jobs, you need to get over it," says Hill. But if you're being too transparent — divulging too much information — it can come off as unprofessional. If you understand your biases, you'll be better able to counteract them and find a middle ground.
Question your motives
If you find yourself chomping at the bit to share news with your group or, on the flip side, resisting a conversation you think you should have, question your motives. Are you feeling guilty about harboring information? Are you afraid of people getting mad at you? "Understand your reasons for telling or not and ask yourself if they are legitimate," says Hill. Definitely don't share news if you are simply doing it to make yourself feel better. You shouldn't pass your anxiety on to your employees. At the same time, don't keep quiet just because you're uncomfortable or can't figure out how to deliver the news.
You should also question whether or not your motives are manipulative. Don't hold back information to gain or prevent a certain outcome from your people. For example, Hill says she takes issue with companies that know they have to lay people off but don't tell in the hopes that employees will work hard until the bitter end. Secrecy in this case is deceitful.
Tend toward transparency 
Both Hill and Useem argue that managers should typically be as transparent as possible, especially when it comes to negative messages. "You need to give them bad news if it's going to impact their work or career in ways that are material," says Hill. Telling also allows you to enlist your team's help in solving the problem. Openness builds your credibility, which Useem describes as "cash in your account." Employees will trust that you're going to tell them what they need to know. Then, if at some point, you can't tell them everything, they are much more likely to understand.
Frame it about the future
If you decide to share, make sure your delivery includes a degree of hopefulness. "Frame the news so they can absorb it and do something about it," says Hill. Useem concurs and says that leaders have a responsibility to show people what the path forward is. For example, if you need to tell your team that you lost an important project bid, you can say something like, "While this is definitely bad news, we are going to double our client development efforts and work towards securing three smaller projects by the end of the year. You can help by reaching out to your network and reporting any leads back to me." Useem says that no matter how bad the news you need to convey optimism. Of course you don't want to give anyone false hope. "Overstating the likelihood of success can lead to disappointment later on," says Useem.
But don't over share
Also realize that total transparency may be unnecessary and overwhelming to your employees. Resist the temptation to share news when you don't have complete information and to delve into details when it will cause more harm than good. "People have a hard time coping with probabilities on the down side," says Useem. Instead of hearing there is a small chance of the negative outcome, they are likely to panic and assume it's a done deal. Hill agrees: "You don't need to share your entire thought process with people."
When to keep your mouth shut
There are also times when you are not at liberty to disclose information because of corporate policy, or a directive from your boss. In these cases, if you feel your employees should know the news, challenge the rule or decision by talking to upper management and making the case for telling. But without permission from above, don't go against policy. You could put your job at risk.

Principles to Remember
Do:
  • Ask yourself why you want to tell or not and assess whether it's a legitimate reason
  • Lean toward being transparent if possible
  • Frame the news so that people know what they can do about it
Don't:
  • Hold back information because you aren't sure how to deliver it
  • Flout company policy if you want to share something you've been asked not to
  • Give your team every detail about a decision — tell them just what they need to know

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